THE NSW Tourism Association has applauded the launch of the $12.5 million NSW “Take Off Fund”, calling it a strategic investment that will help grow aviation capacity and fuel tourism-led economic development across the state.
Natalie Godward, Chief Executive Officer of the NSW Tourism Association, said the new fund highlights the importance of air connectivity.
“We have been advocating for sustained investment in aviation attraction as a cornerstone of a strong visitor economy,” she said.
“This new Take Off Fund sends a clear signal to airlines and tourism operators that NSW is serious about securing new routes, increasing seat capacity and sharing the benefits of visitation across the whole state.”
According to the Port Macquarie-Hastings Council’s website, passenger numbers are forecast to nearly double by 2045, from 218,600 in 2019 to 396,000.
Since its 2010 Master Plan and addendum in 2013, Council has invested in development across the airport site.
NSW Tourism Association Chair and former Minister for Tourism Stuart Ayres, said this new fund represents a key step in strengthening NSW’ competitive edge in the global travel market.
“This is exactly the kind of strategic investment needed to ensure NSW remains front and centre in the global competition for air routes and visitor markets,” he said.
“Aviation is the lifeblood of tourism growth – not just for our capital city, but for the entire state.
“With the right partnerships and marketing support, the NSW Take Off Fund will help unlock new opportunities for regional dispersal, grow visitor spending, and support jobs in every corner of the state.”
The NSW Tourism Association will work closely with Destination NSW, airport stakeholders, and airline partners to maximise the fund’s reach and impact.
By Sis HIGGINS
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